COUNCIL BLUFFS, IA, December 27, 2021 – On December 22, Ameristar Casino Hotel helped shine a light on the darkness of Alzheimer’s and dementia by presenting a check for $13,000 to the Alzheimer’s Association for The Longest Day®. These funds were raised through guests donating their unwanted change, tickets and chips to the casino floor donation box. The Longest Day is a do-it-yourself fundraising event to help advance the care, support and research efforts of the Alzheimer’s Association. Ameristar’s The Longest Day fundraiser was part of the Ameristar Cares program which has been held for the last two years to donate funds to Council Bluffs area nonprofits.

Today, an estimated 50 million people worldwide are living with Alzheimer’s or other dementias, including more than 6 million Americans. In Iowa alone, over 66,000 individuals are living with Alzheimer’s or dementia and more than 73,000 family members and friends are caring for them.

About the Alzheimer’s Association®:

The Alzheimer’s Association is a worldwide voluntary health organization dedicated to Alzheimer’s care, support and research. Its mission is to lead the way to end Alzheimer’s and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support. Visit alz.org or call 800.272.3900.