DES MOINES, Iowa — The Iowa Agribusiness Radio Network, in partnership with Wyffels Hybrids and the Iowa State Fair, is proud to announce the recipients of the 2026 Heart of the County Fair Award, recognizing individuals and families who make extraordinary contributions to the success and vitality of Iowa’s county fairs.
The Heart of the County Fair Award was created to honor those whose dedication, leadership, volunteerism, and passion help strengthen the traditions and community spirit that make county fairs such an important part of rural Iowa.
Among the award recipients – for the Southwest District – was Gerald Sychra, with the Adair County Fair in Greenfield. Russ Parker, Operations Manager and owner of the Iowa Agribusiness Radio Network, says “This award recognizes the people who often work behind the scenes, investing countless hours to ensure their county fair remains a place where youth can learn, families can gather, and communities can celebrate agriculture,” said “These individuals and families truly represent the heart of Iowa’s county fair tradition.”
Recipients were selected from nominations submitted by their peers based on their demonstrated commitment to supporting and enhancing their local county fairs through volunteer service, leadership, mentorship, community involvement, and dedication to preserving Iowa’s rich fair tradition.
“County fairs thrive because of individuals and families who willingly give their time, talents, and energy to create meaningful experiences for exhibitors, fairgoers, and communities,” said Trista Thompson, Manager of Brand Marketing for Wyffels Hybrids. “We are honored to help recognize these outstanding Iowans and the impact they have on future generations.”
Award recipients will be recognized locally during their respective county fairs and will also be honored during County Fair Day at the Iowa State Fair on August 14. Each recipient will receive a commemorative plaque, a cash award, Iowa State Fair admission tickets, VIP parking, and food coupons as part of their recognition.
The other 2026 Heart of the County Fair Award recipients include:
Northwest District
• Candice Farrer, Plymouth County Fair
Northeast District
• Dana Strendel, Big 4 County Fair
Southeast District
• Richard Coussens, Mississippi Valley Fair
South Central District
• The Justin Rozenboom Family, Monroe County Fair
North Central District
• Wade and Pam Kahler, Story County Fair
