SIOUX CITY, Iowa (AP) – Sioux City will try out a new Iowa traffic safety campaign before the program is rolled out through the rest of the state. The Sioux City Journal reports that the goal is to reduce the number of pedestrian injuries and fatalities in Iowa through enforcement, education, and street engineer work. The program is a partnership between the Sioux City Police Department, Iowa Governor’s Traffic Safety Bureau and the National Highway Traffic Safety Administration.

Bureau chief Pat Hoye says the results in Sioux City will determine where the program is implemented next. Police Chief Doug Young says Sioux City was picked because of its high number of pedestrian-related traffic accidents – 132 from 2009 to 2013, including eight pedestrian deaths.